How to rank higher on Google Local searches

If you are a local business and you work primarily with a local audience, you want to make sure that your business is found on Local searches. This video gives you 3 tips to optimise your Google My Business to help your business get more visible on Google Local searches. If you want to improve…

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3 things Google LOVES about content

Have you ever wondered why some content gets ranked higher than others in Google? In this video, I explain 3 things that Google loves about content and how you can easily build these into your Content Plan.   If you want help planning the content for your business to get Google AND your customers loving…

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STOP doing Boost Posts on Facebook!

Have you ever used Boost Post on Facebook? Maybe you wanted your post to reach more people so you put a bit of money behind it, but then you wondered whether it actually worked? Using Boost Post will certainly get your content in front of more people but if you want to advertise effectively on…

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4 ways to create Voice Search-friendly web content

2018 has already been a transformational year for voice search, particularly with the rise in virtual assistants and the proliferation of smart phones. For those not yet familiar with what voice search is (where have you been?!), it is a speech recognition technology that allows users to search by saying terms aloud into a smart device rather…

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5 ways to generate qualified leads for your business

Ask any business owner and they will tell you that one of their number one challenges is continually generating good quality leads.  Well you’re not alone, according to HubSpot, 65% of businesses say generating traffic and leads is their biggest marketing challenge. In this article, I’m going to share with you 5 easy to implement…

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5 reasons why entering awards is good for your business

Regardless of the size of your business, there are a myriad of awards that your business can enter. Whether they’re local, national or industry-specific, every business has the opportunity of putting themselves forward and the rewards can be hugely beneficial. Here are just some of the benefits:  1. An opportunity to attract more business When you…

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How to stop ‘Content procrastination’

I have a confession to make. I totally procrastinated whilst writing this article. I meant to write this in between Christmas and New Year but I got distracted. I took a nap (or three). I cleared out my son’s playroom. I checked Facebook. In fact, I did everything I could to avoid writing this article.…

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Why you need a Content Plan for 2018

2018 is almost upon us and it’s that time of year when we all start to look forward and make a plan for the coming year. Like most projects, a Content Plan isn’t something you want to jump in to blindly. There needs to be a cohesive plan that covers your different audiences, topics, content mediums,…

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