Content Marketing

4 ways to create Voice Search-friendly web content

2018 has already been a transformational year for voice search, particularly with the rise in virtual assistants and the proliferation of smart phones. For those not yet familiar with what voice search is (where have you been?!), it is a speech recognition technology that allows users to search by saying terms aloud into a smart device rather…

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5 ways to generate qualified leads for your business

Ask any business owner and they will tell you that one of their number one challenges is continually generating good quality leads.  Well you’re not alone, according to HubSpot, 65% of businesses say generating traffic and leads is their biggest marketing challenge. In this article, I’m going to share with you 5 easy to implement…

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How to stop ‘Content procrastination’

I have a confession to make. I totally procrastinated whilst writing this article. I meant to write this in between Christmas and New Year but I got distracted. I took a nap (or three). I cleared out my son’s playroom. I checked Facebook. In fact, I did everything I could to avoid writing this article.…

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Why you need a Content Plan for 2018

2018 is almost upon us and it’s that time of year when we all start to look forward and make a plan for the coming year. Like most projects, a Content Plan isn’t something you want to jump in to blindly. There needs to be a cohesive plan that covers your different audiences, topics, content mediums,…

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